Radio

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How do you measure the true effectiveness of radio advertising?

Like its print counterpart, radio is an effective and relatively low-cost form of advertising. Also, like print, radio allows you to reach out to a certain target market, whether it be your local community, or a certain type of listener group.

Radio ads are accessible anywhere and anytime without the need to be in front of a computer, or without having to physically read a document. For many people, listening to the radio is a personal experience, often when the listener is alone. By placing an ad during that time, you have the opportunity to make an impression about your company on the listener.

Blink ensures that your radio campaign will steer listeners to your website. By linking your radio advertising to your web command centre, the success of your radio campaign is measurable and unleashed to maximize results.